33 image design
  • About
  • Web
  • Print
  • Current
  • Testimonials
  • Q&A
  • Contact
  • Blog

A Fun, Across-the-Board, Facelift

11/26/2013

0 Comments

 
How do you bring 'fun' to your brand essence?
Starting with a good set of ingredients makes it that much easier.

I recently worked with Chris and Jennie McDonald, owners of Lifespan Construction, to update the brand for their already-successful company.  A couple of key elements that made all of the difference are:
  1. Chris and Jennie are both confident, competent, fun by nature, and willing to 'push the envelope'.
  2. Their company is up and running and already successful.
Chris and Jennie McDonald
Chris and Jennie McDonald
Designing and collecting the parts and pieces (fonts, colors, graphics, pics) for Chris and Jennie's update was a bit like shopping for grandma's secret sauce recipe.

LOGO
Although their logo had served them well . . . we made a few updates; changed the colors, swapped out the graphic elements, and opted to keep the same font for brand continuity.
Picture
TAGLINE
Their new tagline, nurture, inspire, quality – adds a sense of warmth and ease.
nurture, inspire, quality
PHOTOS
Their website is chockful of colorful, fun, pics; dogs, frogs, and family – bringing their site to life.

Adding a great online-project portfolio, pics of their crew, client testimonials, a fun "pssst . . . did you know?"  blog campaign, along with the family dog, (he made two guest appearances), all help to nurture and inspire a sense of confidence and ease that truly represent Chris and Jennie's personalities and talents. 

What a pleasure for me as well!

Visit Lifespan Construction online!
Lifespan Construction
Click to enlarge
0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Author

    Debi Bodett is an independent graphic designer for print + web.

    Categories

    All
    Brand
    Business
    Current
    Marketing
    Movies
    Photography
    Resources
    Website Design


    RSS Feed


Getting around

Home    |    About    |    Web    |    Print    |    Current    |    Testimonials    |    Q&A    |    Contact    |    Blog
Picture
Privacy Policy
Join my list!

Inspired design for print + web  |  33 image design  |  Debi Bodett  |  Olympia WA  |  (360) 754-7345

share

©2022

33 image design