Design Follows Content
If the design is not well-matched to the content of the message, it can be confusing or misleading for the audience. For example, if a serious message is presented in a playful or cartoonish design, it may not be taken seriously by the target audience.
On the other hand, if the design is aligned with the message, it can help to emphasize key points, create an emotional connection with the audience, and make the message more memorable.
Good Design Starts With Good Content
Well-written words that easily identify your services the problem your services are attempting to solve with equally matched benefits from your services.
High-quality photos or illustrations that accompany and highlight your content.